Recent work

Cancer Council – Australia’s Biggest Morning Tea 2013

Category | Banners, eDMs, Search, Social media, Video scripts, Websites

For the second year in a row, I was engaged by Cancer Council to write all of the promotional content for Australia’s Biggest Morning Tea. In 2013, 32,000 Biggest Morning Teas were held across Australia, and Cancer Council raised an amazing $12,671,573 to help beat cancer.This year, I was responsible for writing the Australia’s Biggest Morning Tea host booklet (which gets sent to hosts in the mail), website content, eDMs, social media posts (Facebook and Twitter), video scripts for various high profile brand ambassadors, case studies and the ABMT mobile site.