Recent work
Uncle Tobys Swim Kids - website
Category | Websites
In August 2010, I edited and wrote all of the content for the Swim Kids website - which is supported by Uncle Tobys and Royal Life Saving. I worked with McCann Sydney and Royal Life Saving to collate and produce all of the launch content for the website, and to ensure it was well optimised for search. The site provides a whole range of vitally important water survival and safety information - including ‘how to’ swim videos, a CPR guide, tips on sun safety, inspirational profiles of Uncle Tobys’ swim ambassadors Eamon Sullivan, Grant Hackett, Emily Seebohm and Cate Campbell and much more. I also produced eDMs and provided social media content (Facebook and Twitter) on an ongoing basis to support the Swim Kids campaign.



